Ford’s $30,000 electric truck: all the news about the company’s big EV re-do

Organization: Andrew J. Hawkins

Location: Global

Source: Andrew J. Hawkins

The end of the Ford F-150 Lightning was also the start of a new era for the automaker. After failing to capture the market with the electric version of its popular F-Series truck, Ford is going back to the drawing board with its Universal Electric Vehicle Platform. The first offering will be a $30,000 electric truck, engineered for efficiency and also — perhaps most importantly — profitability. The truck will be revealed in 2027, but Ford plans on building a whole family of low-cost electric …

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